The Best Apple Watch for Most People Is $110 Off Until Prime Day Ends Tonight

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Amazon Big Deal Days end tonight, Oct. 8, and until then, Lifehacker is sharing the best sales based on product reviews, comparisons, and price-tracking tools before it’s over.

• Browse our editors’ picks for a curated list of our favorite sales on laptops, fitness tech, and more.

• Follow our live blog to stay up to date on the best sales we find.

• Subscribe to our shopping newsletter, Add to Cart, for the best sales sent to your inbox.

• New to Prime Day? We have a primer on everything you need to know. Sales are accurate at the time of publication, but prices and inventory are always subject to change.

You don’t need to be a fitness enthusiast to appreciate everything a good Apple Watch has to offer. Right now the Apple Watch Series 10 is available for $309 for October Prime Day, a 28% discount off its list price of $429. That’s for the 46mm case—if you opt for the smaller 42mm, the watch is available for as low as $279 in some colors. That’s a 30% discount off a list price of $399.

Apple Watch Series 10 GPS 46mm with Jet Black Aluminium Case with Black Sport Band

$309.00
at Amazon

$429.00
Save $120.00

Get Deal

Get Deal

$309.00
at Amazon

$429.00
Save $120.00

The Series 10 is last year’s Apple Watch, but this year’s Series 11 is only a minor upgrade. As such, our editor Michelle Ehrhardt crowned the 10 best Apple Watch for most people: You’re only missing out on tougher glass, a 5G modem, and a somewhat improved battery life. Unless you really depend on those extra perks, the Series 10 is probably the choice for you.

For more deals on fitness trackers and smartwatches, check out more of our top picks from Amazon’s Big Deal Days here.

Looking for something else? Retailers like Walmart and Best Buy have Prime Day competition sales that are especially useful if you don’t have Amazon Prime.

• Walmart’s Prime Day competition sale runs from Oct. 6 at 7 p.m. ET through Oct. 12 and includes deals up to 50% off. It’s an especially good option if you have Walmart+.

• Best Buy’s Prime Day competition sale runs from Sept. 27 through Oct. 12, and has some of the best tech sales online. It’s an especially good option if you’re a My Best Buy “Plus” or “Total” member.

• Target’s Prime Day competition sale runs from Oct. 5 through Oct. 11, and it has deals going up to 50% off. You can become a Circle member for free.

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